In Some Cases, Often Entirely Web-Based, the Costs of Reaching

question 34

True/False

In some cases, often entirely web-based, the costs of reaching the customer with both information about the product/service and the product itself are practically non-existent. The variable costs, thereby, are nearly zero.

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Definitions:

Corporate Communications

The ways in which a corporation communicates with its stakeholders, including internal and external communication.

Public Relations

The professional maintenance of a favorable public image by a company or other organization or a famous person.

Corporate Communications

The practice of managing and orchestrating all internal and external communications aimed at creating favorable point of view among stakeholders on which the company depends.

Global Economy

An interconnected marketplace without geographical limits, where goods, services, and labor flow across national borders.