Match the Business Model Headings with the Question Addressed Beneath

question 1

Multiple Choice

Match the business model headings with the question addressed beneath each heading.
-Key Activities

• A) For whom are we creating value ?
• B) How do we establish and maintain our relation to the customer?
• C) How do we communicate and deliver?
• D) What activities are needed to create and deliver our proposition?
• E) Which income and costs can we expect once we transform the model into reality?
• F) What resources are needed to create and deliver our proposition?
• G) What partners and networks are needed to create and deliver the offering?
• H)What is the offering to the customer?

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Definitions:

Job Searching

The act of looking for employment, through various means including online job boards, networking, or direct application to companies.

Twitter

A website that enables users to send and receive “tweets,” messages up to 280 characters long.

Brand

A name, term, design, symbol, or any other feature that identifies one seller's goods or service as distinct from those of other sellers.

Brand Manager

A professional responsible for developing and upholding a brand's image, strategy, and marketing initiatives to boost its market share and customer loyalty.