Match the Term with Its Definition

question 12

Multiple Choice

Match the term with its definition.
-Confrontation

• A)The initial stage of counselling.
• B)Noting discrepancies to client.
• C)Demonstrated by reflection of feeling.
• D)Goal-setting stage.
• E)Genuineness.

---

Definitions:

Promotional Channel Strategy

The planning of how various channels such as advertising, public relations, and digital marketing will be used to communicate a product's value and benefits to consumers.

Channel A

Generally refers to a specific pathway or medium through which goods, information, or services are delivered to end users.

Postpurchase Stage

The phase after buying a product or service where customers evaluate their purchase experience and form opinions that can impact future behavior.

Consumer Purchase Decision Process

The stages a consumer goes through when deciding to buy a product, typically including need recognition, information search, evaluation, purchase, and post-purchase evaluation.