Forrester's Empowered Customer Segmentation Framework Includes All of the Following

question 2

Multiple Choice

Forrester's Empowered Customer Segmentation Framework includes all of the following characteristics EXCEPT ______.

• A) willingness to purchase
• B) self-efficacy
• C) information savviness
• D) device usage

---

Definitions:

Pollution

The introduction of harmful substances or products into the environment, causing adverse effects.

External Benefit

A positive effect experienced by a third party due to an economic transaction they were not directly involved in.

Copper Mining

The process of extracting copper from the Earth, which is a crucial resource for electrical wiring, plumbing, and various alloys.

Water Users

Individuals or groups that utilize water resources for purposes such as agriculture, industry, or domestic use.