_______________________Refers to Business Conversations Between Buyers and Sellers That Occur

question 41

Short Answer

_______________________refers to business conversations between buyers and sellers that occur as salespeople attempt to initiate, develop, and enhance customer relationships.

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Definitions:

Acceptance

The action of consenting to receive or undertaking something offered.

Two-Factor Theory

A psychological theory suggesting that human behavior is influenced by two separate factors: motivation (intrinsic) factors, which drive satisfaction, and hygiene (extrinsic) factors, which can prevent dissatisfaction.

Hygiene

Practices and conditions that help maintain health and prevent the spread of diseases, typically involving cleanliness.

Motivators

Factors that increase an individual's drive to perform actions or engage in behavior towards achieving a goal.