Which of the Following Statements Regarding Customer Expectations Is Appropriate

question 86

Multiple Choice

Which of the following statements regarding customer expectations is appropriate for salespeople to remember?

• A) Many relationships fail due to unmet expectations
• B) The higher the customer's expectations, the better, provided the seller can meet or exceed those expectations
• C) Salespeople must be able to manage their customers' expectations
• D) Customer dissatisfaction is often the result of unmet expectations
• E) All of the above are correct
• 5

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Definitions:

Semantic

Relating to meaning in language or logic, often pertaining to the interpretations and implications of words, phrases, signs, and symbols.

Cognitive Psychologists

Specialists in a subfield of psychology focused on studying mental processes such as perception, memory, thought, and problem-solving.

Social Psychologists

Researchers who study how individuals think, feel, and behave in social contexts.

Clinical Psychologists

Professionals specializing in diagnosing and treating mental illness, emotional disturbances, and dysfunctional behavior.