Technology Has Provided Faster and More Efficient Ways for Salespeople

question 112

Multiple Choice

Technology has provided faster and more efficient ways for salespeople to communicate with their customers. With respect to communicating with customers, which strategies should salespeople follow?

• A) Use e-mail because it is quick and can be read/sent any time of the day or night.
• B) Use voice mail because most people are familiar with it.
• C) Use the telephone because it is inexpensive and allows for two-way interaction.
• D) Use whatever communication method the customer prefers.

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Definitions:

Influences

refers to the factors or forces that affect the decisions, behaviors, or development of individuals or organizations.

Brand Assets

Constitutes the valuable elements of a brand, such as trademarks, brand name, and customer loyalty, that contribute to its overall equity.

Logos

In rhetoric, it refers to the appeal to logic, one of the three modes of persuasion identified by Aristotle, alongside ethos and pathos.

Design Language

A system of guidelines used to create a cohesive visual and functional style across a brand or product.