What Should a Salesperson Know About the Difference Between Potential

question 86

Multiple Choice

What should a salesperson know about the difference between potential and confirmed benefits?

• A) Confirmed benefits are persuasive and advance the sale forward on the basis of creating added value for the buyer.
• B) Buyers are more interested in potential benefits because their needs change depending on situational factors related to the purchase.
• C) Potential benefits are persuasive and advance the sale forward on the basis of creating added value for the buyer.
• D) The total amount of potential benefits offered by a product or service form its value proposition, which is what customers are really looking for.

Define Nash equilibrium and identify conditions for its existence in various market structures.

Calculate the profit-maximizing output and price for monopolists and firms in oligopolistic competition.

Distinguish between different market equilibriums: Cournot, collusion, and competitive.

Recognize characteristics of oligopolistic markets and how they differ from other market structures.

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Definitions:

Compounded Daily

The process of calculating interest on both the initial principal and the accumulated interest from previous periods, with the compound frequency being every day.

Federal Deposit Insurance Corporation

A U.S. government agency that insures deposits in banks and thrift institutions for at least $250,000 per depositor, per bank.

Compounded Monthly

The process of calculating interest on both the initial principal and the accumulated interest from previous periods, applied on a monthly basis.

Check Register

A record of all checks written, deposits made, and balances in a checking account, used for managing finances.