Why Do Some Social Psychologists Use Multiple Research Methods? Discuss

question 12

Essay

Why do some social psychologists use multiple research methods? Discuss the value of using multiple methods of data collection when conducting a study. Discuss the value of using multiple research methods within the field of social psychology more generally.

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Definitions:

Skinner

B.F. Skinner, an American psychologist known for his work in behaviorism and for developing the theory of operant conditioning.

Pigeons

Birds that are often found in urban areas, known for their ability to find their way home over long distances, used in research for studying navigation and behavior.

Critical Thinking

Analytical thinking aimed at assessing the validity of information to make logical conclusions.

Reinforcement

In psychology, a process in which a behavior is strengthened or increased by the consequences that follow.