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What does it mean to say that a word or sound is arbitrary?
Competitive Advantage
A condition or circumstance that puts a company in a favorable or superior business position compared to its competitors.
Licensing
A business arrangement in which one company gives another company permission to manufacture its product for a specified payment.
Own Competition
Refers to a scenario where products or brands from within the same company compete against each other in the marketplace.
Global Expansion
The strategy of businesses extending their operations, distribution, and marketing efforts across international borders.
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