Companies That Conduct a Great Deal of Research to Learn

question 81

Multiple Choice

Companies that conduct a great deal of research to learn how they can successfully put the marketing concept into practice most likely have a ________ orientation.

• A) production
• B) selling
• C) marketing
• D) research
• E) differentiation

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Definitions:

Conversion Factor

A numerical value used to convert a quantity expressed in one unit to the equivalent quantity expressed in another unit.

Pounds

A unit of weight commonly used in the United States, equivalent to 0.453592 kilograms.

Kg

Abbreviation for kilogram, a unit of mass equal to one thousand grams.

Dimensional-Analysis

A method in mathematics and physics to check the correctness of an equation by analyzing the dimensions (units) of the quantities involved.