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When a Retailer Incorrectly Feels That the Majority of His

question 59

True/False

When a retailer incorrectly feels that the majority of his customers are men shopping for tools when in fact most customers are women shopping for linens, they are experiencing gap 2.


Definitions:

Specific Tasks

Concrete pieces of work or assignments that have clear objectives and are often part of a larger project or goal.

Source Of Resistance

Factors or forces that oppose or hinder change within an organization, often stem from psychological, social, or structural reasons.

Limited Focus

The tendency to concentrate one's attention narrowly on a specific aspect or task, sometimes excluding wider considerations.

Departmentalization

the process of dividing an organization into different departments, which perform tasks according to the departments' specialties.

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