Since There Are So Many Other Companies That Operate in the Food

question 67

Multiple Choice

Since there are so many other companies that operate in the food service industry, the marketing manager of Gourmet Dining pays detailed attention to what other restaurants that offer similar meals, prices, and services are doing. In the context of external forces affecting marketing decisions, the marketing manager's focus is on ________.

• A) demographics
• B) competition
• C) the political/legal environment
• D) technological transformations
• E) the natural world

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Definitions:

Business

Business refers to the organized efforts and activities of individuals to produce and sell goods and services for profit.

Balance Sheet

A financial statement that shows a company's assets, liabilities, and shareholders' equity at a specific point in time, providing a snapshot of its financial condition.

Financial Documents

Official records that detail an entity’s financial activities and condition, such as balance sheets, income statements, and tax returns.

Assets

Resources owned by a business or individual that have economic value and can be used to meet debts, commitments, or legacies.