________ Segmentation Focuses on Why People Buy What They Buy

question 78

Multiple Choice

________ segmentation focuses on why people buy what they buy.

• A) Benefits sought
• B) Usage rate
• C) Demographic
• D) Social class
• E) Occasion

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Definitions:

Behaviour Modelling Training

A learning strategy that involves observing, modeling, and practicing desired behaviors to enhance task performance.

Principles of Learning

Fundamental guidelines that describe how learners absorb, process, and retain knowledge during learning.

Psychological Fidelity

The degree to which a training or simulation environment accurately replicates the psychological aspects or conditions of a real-world setting.

Physical Fidelity

Physical fidelity relates to the degree of accuracy with which a simulation or training environment replicates the real-world conditions it aims to mimic.