Internal Sources of Generating Product Ideas Include ________

question 79

Multiple Choice

Internal sources of generating product ideas include ________.

• A) existing customers
• B) distributers
• C) company salespeople
• D) retailers
• E) wholesalers

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Definitions:

Comparative Research Framework

A research approach that involves comparing two or more groups, situations, or events to identify similarities and differences.

Norm Group

A norm group is a reference population used to compare and interpret the performance or characteristics of individuals or groups in standardized testing or assessments.

Ethnic Minority Groups

Socially defined groups within a larger society that are distinguished by cultural heritage, nationality, language, or religion, often having fewer members than the majority group.

Participant Selection

The process of choosing individuals to take part in a research study based on criteria relevant to the study's objectives.