Examlex
On the underside of the Fitbit smartwatch, there are two green lights that blink when the watch is moved. What are these green lights designed to measure?
Innovation
The process of transforming ideas into new or improved products, services, or processes, driving economic growth and solving problems.
Horizontal Differentiation
Variability of products that are essentially similar but differ in terms of attributes like design, flavor, or brand.
Consumer Welfare
The overall satisfaction, utility, or economic well-being that consumers experience from purchasing and consuming goods and services.
Advertising
The action of calling public attention to products, services, needs, etc., especially by paid announcements in newspapers and magazines, over radio or television, on billboards, etc.
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