Examlex
Participatory action research involves the participants in shaping the research questions, methods, and outcomes.
Private-label
Products manufactured or provided by one company for offer under another company's brand, often positioned as lower-cost alternatives to national brands.
Brand Awareness
The degree to which customers recognize and understand the unique attributes or reputation of a specific product or service brand.
Super Bowl
An annual championship game of the National Football League (NFL) in the United States, known for its high viewership and extravagant halftime shows.
Advertising Dollars
Financial resources allocated by businesses to promote their products or services through various media channels.
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