Which of the Following Is FALSE Concerning the Providing of Supporting

question 42

Multiple Choice

Which of the following is FALSE concerning the providing of supporting evidence in a sales message?

• A)Few people will believe general statements without the support of factual evidence.
• B)Since research facts and figures can be boring, general remarks about superior durability and appearance are more effective.
• C)Evidence presented must not only be authentic; it must sound authentic, too.
• D)Not only do you have an obligation to give information, you should interpret it if necessary and point out how the information will benefit the receiver.

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Definitions:

Eyewitness Testimony

The account a bystander or victim gives in court, detailing the events that took place during a crime.

Defense Attorney

A lawyer who represents the defendant in legal proceedings, aiming to achieve the best outcome for their client.

Witness

A person who sees an event, typically a crime or accident, take place and can provide a firsthand account of what happened.

Memory

The cognitive process involving the encoding, storage, and retrieval of information over time.