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The forces of the marketing environment include
Persuasive Message
is a form of communication aimed at convincing the recipient to change their perspective, belief, or behavior through logical argument, emotional appeal, or credibility.
Product
An item or service produced or provided by a company, intended for sale and use by consumers or other businesses.
Maslow's Hierarchy
A theory in psychology proposed by Abraham Maslow, structured as a pyramid with five levels of needs, from basic physiological needs to self-actualization, affecting human motivation.
Self-Actualizing Needs
The highest level in Maslow's hierarchy of needs, representing the pursuit of personal potential, self-fulfillment, and realizing one's abilities and talents.
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