Variables Such as Geographic Location, Type of Organization, Customer Size

question 211

Multiple Choice

Variables such as geographic location, type of organization, customer size, and type of product usage are used to segment ____ markets.

• A) consumer
• B) business
• C) government
• D) international
• E) most target

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Definitions:

Least Effective

Describes a method or approach that yields the minimal positive outcome or results when compared to other alternatives.

SELL Sequence

A structured sales approach that stands for Show features, Explain advantages, Lead into benefits, and Let them talk, designed to effectively communicate the value of a product or service.

Lead Into The Benefits

A sales technique where the conversation is directed toward highlighting the advantages or positive outcomes of using a product or service.

Let The Customer Talk

A sales tactic emphasizing listening to the customer to better understand their needs and tailor the sales approach accordingly.