Segmentation Concepts and Techniques Used to Segment and Identify Target

question 115

True/False

Segmentation concepts and techniques used to segment and identify target markets are not applicable to reaching nonprofit target markets.

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Definitions:

HR Forecasting

The process of predicting an organization's future human resources needs based on current data, trends, and projected future events to ensure that the right number of people with the right skills are available when needed.

HR Strategies

Long-term plans designed to align human resource management with the overall goals of an organization to achieve competitive advantage.

KSAOs

The knowledge, skills, abilities, and other characteristics that are necessary for a person to perform well in a job. Also referred to as job specifications, KSAOs are derived from job analysis.

Job Specifications

A detailed description of the qualifications, skills, and experience required to perform a specific job.