Scenario 16.2 Use the Following to Answer the Questions

question 110

Multiple Choice

Scenario 16.2
Use the following to answer the questions.
Lands' End offers clothing and accessories for all members of the typical household.For many years,the products were sold only through catalogs.Later,they were available through the company on its Internet website.In the past few years,Lands' End has partnered with Sears to offer selected Lands' End products inside of Sears retail stores.This move by Lands' End has been criticized by some marketers because it was thought that the Lands' End products were superior in quality to those that are available in Sears stores.Additionally,the products available in Sears stores include Craftsman tools,lawn care equipment,and household appliances,which are not Lands' End types of product lines.This may create mixed messages about Lands' End to prospective customers.
-Refer to Scenario 16.2.In comparison to Lands' End,Sears has a product mix that is most likely

• A)wider but not deeper.
• B)deeper but not wider.
• C)wider and deeper.
• D)narrower and deeper.
• E)narrower,but not deeper.

---

Definitions:

Dung Beetles

Small beetles known for rolling dung into balls for use as a food source or breeding chambers.

Intelligence Differences

The variations in cognitive abilities among individuals, often assessed through IQ tests.

Genotype

The genetic makeup of an organism, including all of its genes, as distinct from its physically observable traits.

Nature's Way

The natural processes or actions typically observed in the environment and life forms, often implying a harmonious balance.