Identify and Describe Four Publicity-Based Public Relations Tools

question 8

Essay

Identify and describe four publicity-based public relations tools.

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Definitions:

Moral Reasoning

The process of determining right or wrong in a given situation based on ethical principles and moral values.

Kohlberg's Principles

A theory of moral development proposed by Lawrence Kohlberg, describing how individuals evolve their understanding of morality through different stages.

Universal

Pertaining to or affecting all members of a class or category without exception; applicable everywhere or in all cases.

Instrumental Purpose

The use of rational calculation to achieve individual goals, often highlighted in moral development or decision-making scenarios.