Jake Is a Sales Representative for General Mills

question 138

Multiple Choice

Jake is a sales representative for General Mills. Each week he uploads his plans for visiting clients out in the field to a routing and scheduling decisions system. Eric knows that one of the primary goals of routing and scheduling decisions in personal selling is to

• A) determine the sequence in which customers will be called on.
• B) use existing transportation facilities.
• C) minimize non-selling time.
• D) determine duration of sales calls.
• E) provide salespeople with an opportunity to plan their own routes and schedules.

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Definitions:

Online Ethnography

A research method involving the immersive observation and study of communities and cultures through online platforms and interactions.

Gatekeeper

An individual or entity that controls access to resources, information, or services, often acting as a filter or barrier.

Sociogram

A visual representation or diagram that illustrates the social links and relationships within a group.

Typology

A classification system that organizes concepts, objects, or phenomena into distinct types or categories based on common characteristics.