Examlex
Please define the following key terms. Show Who? What? Where? When? Why Important?
-Diderot
Differentiated Marketing
A marketing strategy in which a company targets several market segments with a different offering for each.
Unit Costs
The cost incurred by a company to produce, store, and sell one unit of a particular product or service.
SWOT Analysis
A strategic planning technique used to identify and understand the Strengths, Weaknesses, Opportunities, and Threats related to business competition or project planning.
Department Manager
An individual who oversees a specific department within a company, responsible for managing staff and achieving departmental goals.
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