Combining Real-Time Sales Data with Real-Time Social Media Mentions in Order

question 52

Multiple Choice

Combining real-time sales data with real-time social media mentions in order to better understand consumer sentiment toward an advertising campaign is an example of which data analysis technique?

• A) Neural networks
• B) Affinity
• C) Data mining
• D) Data fusion
• E) Harmonization

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Definitions:

Building Site

A piece of land that has been chosen or is being used for constructing a building or structure.

Allocated

The process of apportioning expenses, incomes, or resources among various accounts or departments.

Plant Assets

Enduring physical assets utilized in a business's operations, which are not expected to be sold.

Land Improvements

Enhancements made to a piece of land to increase its value or usability, such as landscaping, fencing, and adding utilities.