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Effective segmentation demands that firms group their customers into relatively heterogeneous groups.
Capital Expenditures
Funds used by a company to acquire or upgrade physical assets such as property, industrial buildings, or equipment.
Net Income
The total profit or loss of a company after all revenues, expenses, and taxes have been accounted for.
Owner's Equity
Owner's equity represents the owner's claim to the assets of a business, calculated as the business's total assets minus its total liabilities.
Salvage Value
is the estimated residual value of an asset at the end of its useful life.
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