A Globalization Strategy Is Based on the Assumption That a Single

question 60

True/False

A globalization strategy is based on the assumption that a single global market exists for many consumer and industrial products.

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Definitions:

Referent

An object or event in the world that a word or phrase denotes, refers to, or stands for.

Genus

A term used in taxonomy to rank an organism, grouping together species that share common characteristics.

Species

An assembly of living entities which are alike in nature and have the ability to mate or share genes.

File Drawer

The phenomenon where only positive study results are published, while negative or inconclusive findings are "hidden" in a researcher's file drawer.