Companies That Practice Reverse Innovation

question 162

Multiple Choice

Companies that practice reverse innovation:

• A) innovate in affluent countries and transfer products to emerging markets.
• B) create innovative, low-cost products for emerging markets and then quickly and inexpensively repackage them for resale in developed countries.
• C) create products or services that typically start small and end up completely replacing an existing product or service technology for producers and consumers.
• D) create products or services that initially sell well but have declining sales after a short period of time.
• E) often struggle with changing successfully.

Identify the total consumer surplus from graphical data or demand curves.

Determine consumer surplus at different price points for both individual consumers and aggregate markets.

Calculate the total consumer surplus in transactions involving multiple buyers and varying willingness to pay.

Understand the principles of demand curves derived from consumers' willingness to pay.