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It is usually necessary to establish rapport prior to engaging in customer needs analysis.
Debt-Equity Ratio
A measure that indicates the balance between equity contributed by shareholders and debt employed to finance company assets.
Return On Equity
A gauge of corporate profitability that indicates the profit made from the investments of its shareholders.
Return On Assets
A financial ratio that indicates the percentage of profit a company earns in relation to its overall resources. It demonstrates how effectively a company is using its assets to generate earnings.
Average Collection Period
A measure of the average number of days it takes a company to collect payments from its credit sales.
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