As a Veteran Sales Manager You Recognize That One Problem

question 44

Multiple Choice

As a veteran sales manager you recognize that one problem with using sales as a performance measure for evaluating a training program is that sales may change as a result of factors outside of salespeople's control. One method of evaluating sales training that may potentially overcome this problem is to:

• A) compare the results of people who have gone through a training program with those of people who have not but who are in otherwise similar situations.
• B) compare the results of high and low performing salespeople to see if anything has changed.
• C) compare the before and after results of just high performers, because these are the people who will provide the best evaluation indicator.
• D) compare the before and after results of just low performers, because these are the people who will provide the best evaluation indicator.
• E) none of the above.

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Definitions:

Substitutes In Production

Products that can be produced using the same resources or processes as another product, allowing producers to switch between them based on market demand or cost considerations.

Fixed Resources

Assets and inputs in the production process that cannot be easily increased or decreased in the short term, such as land and machinery.

Producer

An individual, company, or entity that creates goods or provides services to satisfy consumer demand.

Genetically Modified Seeds

Seeds that have been modified in the laboratory using genetic engineering techniques to possess certain desired traits, such as increased resistance to pests or herbicides.