You Are in the Redesign Phase of a Change Initiative

question 50

Multiple Choice

You are in the redesign phase of a change initiative. You have just finished learning how customers conduct business effectively. Based on the change initiative process discussed in the text, you now need to:

• A) Develop a sales strategy that defines how the company deploys its sales resources.
• B) Redesign the tactics used in selling the different type of customer base.
• C) Implement the changes immediately.
• D) Both a and b above.
• E) All of the above.

---

Definitions:

Black Families

Family units or structures that are part of the African American community or those of African descent.

Atlantic Slave Trade

The systematic importation of African slaves from their native continent across the Atlantic Ocean to the New World, largely fueled by rising demand for sugar, rice, coffee, and tobacco.

La Jaula de Oro

A Spanish term meaning "The Golden Cage," referring to the 2013 Mexican film that depicts the journey of young migrants from Guatemala to the United States.

Los Tigres del Norte

A renowned norteño band from Mexico, famous for their songs that tell stories of life, love, and the experiences of immigrants.