Examlex
According to the principles of TQ, a customer-focused organization and a process orientation are necessary prerequisites for agility.
Advertising
The act of promoting products, services, or brands through various forms of media to attract consumer interest or awareness.
Product Differentiation
The technique of making a product or service stand out from others in the industry to appeal more to a chosen target market.
Barriers To Entry
Factors that prevent new firms from entering and competing in imperfectly competitive industries.
Market Share
The proportion of the total sales or output produced in a market by a single company, often used as an indicator of competitiveness.
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