Which of the Following Is a Type of Sales Promotion

question 1

Multiple Choice

Which of the following is a type of sales promotion?

• A) Publicity
• B) Contests and sweepstakes
• C) Advertising
• D) Personal selling
• E) Public relations

---

Definitions:

Robber's Cave Study

An experiment on intergroup conflict and cooperation conducted by Muzafer Sherif, illustrating how competition can lead to hostility and how cooperative goals can reduce intergroup conflict.

Prejudice

A preconceived opinion or bias against an individual or group without sufficient knowledge, reason, or experience.

Stereotypes

Preconceived and oversimplified ideas or images about certain groups of people, often based on race, gender, or other characteristics, that may lead to biased judgments.

Poverty

A socioeconomic condition characterized by a lack of financial resources and access to basic needs, such as food, water, education, and healthcare.