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Betty and David Decide to Conduct a Survey to Observe

question 21

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Betty and David decide to conduct a survey to observe people's reaction to their innovative idea for a new product. With the help of an organization that conducts primary research, the couple are able to get the responses of people from their town. The results are very encouraging and they decide to start their company. What error have they committed?


Definitions:

Behaviors

Observable actions or reactions of individuals or groups in response to external or internal stimuli.

Transformational Leadership

A leadership approach that causes change in individuals and social systems, inspiring followers to exceed their own self-interests for the good of the organization.

Inspirational Motivation

Leadership behaviors that promote commitment to a shared vision of the future.

Shared Vision

A common view or goal agreed upon by a group or organization, which inspires members to collectively work towards its realization.

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