You Are the Manager in Charge of Setting the Strategy

question 81

Multiple Choice

You are the manager in charge of setting the strategy for a new frozen yogurt company. Which of the following questions would be appropriate for you to ask during the analysis phase of the AFI strategy framework?

• A) Should we open our first location in Los Angeles or New York City?
• B) How have consumer preferences in frozen yogurt flavors changed in the last five years?
• C) Should we be competing nationally or internationally?
• D) Can we secure relationships with enough organic dairy farmers to meet our commitment to using the healthiest ingredients?

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Definitions:

Drawbacks

Negative aspects or disadvantages associated with a situation, plan, or decision.

Multidirectional

Refers to communication or processes that involve multiple directions, often used to describe complex interactions within systems or networks.

Single Event

An occurrence that takes place at a specific time and location, without repetition.

Persuasive Messages

Communications designed to influence the attitudes, beliefs, or actions of others.