If Northwest Airlines Selects Randomly a Set of 40 Flights

question 66

Multiple Choice

If Northwest Airlines selects randomly a set of 40 flights on a given day,and then selects randomly a group of ten passengers on each of these flights to participate in an in-flight survey,the passengers are best referred to as a ____.

• A)PSU
• B)census
• C)systematic sample
• D)secondary sampling unit

---

Definitions:

Purchase Decision-Making

The process through which consumers or organizations decide whether or not to buy a product or service, considering various factors and influences.

Actual Purchase

Actual purchase refers to the completion of buying goods or services, marking a finalized transaction.

Close Customer Contact

A business strategy emphasizing direct and frequent interaction with customers to tailor services or products to their needs.

Formal

Relating to official, regulated, or structured situations, often characterized by established rules or customs.