Examlex
Explain instrumental conditioning, and with the help of an example describe how it can be useful in marketing.
Divergent Thinking
A thought process used to generate creative ideas by exploring many possible solutions.
Means-end Analysis
A problem-solving technique that involves breaking down a problem into smaller parts and addressing these parts to reach a solution.
Working Backward
A problem-solving strategy where the solver starts from the desired goal and works in reverse order to reach the initial problem state.
Elimination-by-aspects
A decision-making model where choices are sequentially filtered based on specific criteria until one option remains.
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