Which of the Following Types of Social Power Motivates Consumers

question 88

Multiple Choice

Which of the following types of social power motivates consumers to imitate the behaviors and attitudes of the group as a means of identifying with the group?

• A) Referent power
• B) Legitimate power
• C) Coercive power
• D) Reward power
• E) Expert power

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Definitions:

Striving for Superiority

is a concept in psychology that suggests individuals are inherently driven to overcome their inherent feelings of inferiority to reach a higher status or superiority.

Alfred Adler

An Austrian medical doctor and psychotherapist known for founding the school of Individual Psychology, emphasizing the importance of feelings of inferiority.

Goals and Assumptions

The objectives or targets one aims to achieve and the underlying beliefs or principles assumed to be true in the pursuit of those goals.

Psychotherapy

A form of treatment for mental and emotional disorders, utilizing psychological techniques designed to encourage communication of conflicts and insight into problems.