Marketers Consider Baby Boomers an Important Segment Because Many Boomers

question 35

True/False

Marketers consider Baby Boomers an important segment because many Boomers have saved significant sums of money for retirement and plan to enjoy good times well into their elderly years.

---

Definitions:

Blocked

Prevented from progressing or moving forward, often referring to an impediment in a process or pathway.

Thwarted

Refers to being prevented from accomplishing something or obstructed in achieving an objective.

Goal

An aim or desired outcome that a person or a group of people envision, plan, and commit to achieve.

Frustration

The feeling of being upset or annoyed as a result of being unable to change or achieve something.