Examlex
The basic disconfirmation model proposes that consumers enter into a consumption experience with predetermined cognitive expectations of consumption.
Independent Variable
A variable in an experiment or model that is manipulated or changed to observe its effect on a dependent variable.
Dependent Variable
The variable in an experiment or study that is affected by changes in the independent variable.
Relationship Between Variables
This concept refers to how two or more variables are connected or affect each other within a study or analysis.
Direction
In statistics, it refers to the tendency of a set of data points or a relationship between variables (e.g., positive or negative correlation).
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