A Market Segment Is a Subgroup of People or Organizations

question 2

True/False

A market segment is a subgroup of people or organizations having different characteristics that cause them to have distinct product needs.

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Definitions:

Tax System

The organized method or structure through which a government or authority collects taxes from individuals and businesses within its jurisdiction.

Horizontal Equity

A principle of taxation asserting that taxpayers with similar income or ability to pay should be taxed at the same rate.

Vertical Equity

Refers to the principle that individuals who are more capable of paying taxes should contribute more to the tax system, ensuring a fairer distribution based on ability to pay.

Tax System

The structured method by which a government or authority levies taxes on individuals, businesses, and transactions.