Which of the Following Is a Difference Between Direct Retailing

question 24

Multiple Choice

Which of the following is a difference between direct retailing and direct marketing?

• A)Direct retailing shoppers are less bound by traditional shopping situations,while direct marketing shoppers are bound by traditional shopping situations.
• B)Direct retailing employs inbound telephone contacts to sell directly to consumers,while direct marketing employs outbound telephone contacts to sell to consumers.
• C)Direct retailing allows customers to shop over the Internet,while direct marketing does not allow customers to shop over the Internet.
• D)Direct retailing representatives sell products door-to-door,while direct marketing allows consumers to shop from home.

---

Definitions:

Liabilities

Economic responsibilities or liabilities a corporation has towards others, necessitating settlement over time by transferring assets such as cash, products, or services.

Return on Assets

A financial ratio that measures the efficiency of a company's use of its assets in generating profit.

Net Income

The net profit of a company calculated by deducting expenses and taxes from its total income.

Balance Sheet

A document that outlines a firm's assets, liabilities, and the equity held by shareholders, as of a certain date.