Examlex
What are the two opposing forces that multinational companies have to face when competing around the globe?
Strategic Planning
The process of defining an organization's direction and making decisions on allocating resources to pursue this strategy.
Changing Marketplace
Changing marketplace denotes the evolving dynamics and trends in the market environment, influenced by factors such as technology, consumer behavior, and economic conditions.
SWOT Analysis
A strategic planning technique that involves identifying the Strengths, Weaknesses, Opportunities, and Threats related to a business or project.
External Environment Analysis
The process of examining the conditions, entities, events, and factors outside an organization that could affect its activities and choices.
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