The BCG Growth-Market Share Matrix Measures Which of the Following

question 128

Multiple Choice

The BCG growth-market share matrix measures which of the following?

• A) the depth and breadth of a firm's different product lines
• B) a firm's internal strengths and external opportunities
• C) a firm's internal weaknesses and external threats
• D) the market growth rate and the relative market share of a firm's SBUs
• E) opportunities for growth in markets and the relative risk of different investments

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Definitions:

Embodied Cognition

The theory suggesting that aspects of cognition are shaped by the body's interactions with the environment.

Kinesthesia

Refers to the sense that detects bodily position, weight, or movement of the muscles, tendons, and joints.

Social Exclusion

The process of being shut out from the social, economic, educational, or healthcare systems of society.

Telepathy

The suggested communication of information from one person to another without the use of conventional human sensory methods or direct physical contact.