Which of the Following Is NOT One of the Four

question 42

Multiple Choice

Which of the following is NOT one of the four main applications of data mining for marketers?

• A) customer retention
• B) customer acquisition
• C) customer abandonment
• D) competitive intelligence
• E) market basket analysis

---

Definitions:

Innate Needs

Fundamental psychological or physiological needs that are born with an individual, determining motivations and behaviors.

Prestige Needs

The desire for esteem, respect, and admiration from others, considered as part of higher-level needs in Maslow's hierarchy.

Aggressive Needs

The need to express aggression or hostility, often considered in psychological contexts as stemming from frustration or a desire for dominance.

Sexual Needs

The requirement for sexual expression and satisfaction, regarded as a fundamental aspect of human biology and psychological well-being.