Once a ________ Is Defined, the Next Step in Positioning

question 16

Multiple Choice

Once a ________ is defined, the next step in positioning is for marketers to finalize the marketing mix.

• A) segmentation variable
• B) competitive advantage
• C) indirect competitor
• D) direct competitor
• E) concentrated target

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Definitions:

EBIT

Stands for Earnings Before Interest and Taxes, a financial metric that calculates a company's profitability from its core operations, excluding the effects of financing and tax environments.

Taxes

Compulsory financial charges or some other type of levy imposed upon a taxpayer by a governmental organization in order to fund government spending and various public expenditures.

Packing Machines

Equipment used in various industries for the purpose of packaging products into containers, bags, or other formats for distribution.

Operating Cost

Expenses associated with the day-to-day functions of a business, including costs for goods, services, and administration.