Using the Strategy of ________, Marketers Give Badges to Reward

question 107

Multiple Choice

Using the strategy of ________, marketers give badges to reward consumers who have progressed through an application or activity.

• A) microtargeting
• B) concentrated targeting
• C) gamification
• D) perceptual mapping
• E) brand anthropomorphism

---

Definitions:

Psychological Tests

Standardized measures designed to assess various aspects of a person's behavior, personality, and abilities.

Clinical Settings

Environments or venues where medical and psychological treatment or assessments are provided, including hospitals, clinics, and private practices.

Education

The process of facilitating learning, or the acquisition of knowledge, skills, values, beliefs, and habits through various methods such as teaching, training, storytelling, and discussion.

Heredity

The process by which genetic traits are handed down from parents to children, encompassing both physical and mental attributes.