________ Segmentation Variables Classify Consumers on the Basis of How

question 130

Multiple Choice

________ segmentation variables classify consumers on the basis of how they act toward, feel about, or use a product.

• A) Demographic
• B) Behavioral
• C) Geodemographic
• D) Socioeconomic
• E) Psychographic

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Definitions:

Knowledge Pool

The collective expertise, information, and skills available within an organization or community.

Employee Engagement

The emotional commitment an employee has to their organization and its goals, leading to higher levels of job performance.

Career Progress

The advancement or professional development of an individual within their chosen career path, often involving promotions or learning new skills.

Recognition

The act of acknowledging or rewarding the achievements, contributions, or status of individuals or groups.