Which of the Listed Choices Is NOT a Positioning Task

question 24

Multiple Choice

Which of the listed choices is NOT a positioning task?

• A) identifying a set of possible competitive advantages
• B) surveying frequent uses of the product
• C) analyzing competitors' positions
• D) finalizing the marketing mix
• E) evaluating responses to the marketing mix

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Definitions:

Persuasive Communications

Messages designed to influence or change an audience's thoughts, beliefs, or actions through logical or emotional appeal.

Wartime Propaganda

The use of media and messages during periods of war aimed at influencing the attitude of a community toward some cause or position.

Group Conformity

The act of matching attitudes, beliefs, and behaviors to group norms, often as a means of fitting in or being accepted by the group.

Third-Person Effect

Most people think that they are less influenced than others by advertisements.